CRISIS MANAGEMENT AND COMMUNICATIONS
COURSE OVERVIEW & LEARNING OUTCOMES
This course affords participants an insight into the challenges of managing crisis especially in a volatile business environment and in a deregulated communication world of social media where everyone can potentially reach corners of the earth from their smart phone. This course teaches the building blocks of effective crisis management including how to communicate in crisis. It examines ways to help stabilize a bad or potentially bad situation in order to mitigate further damage.
TARGET PARTICIPANTS
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Asset Managers
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Corporate Communications Team
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Public Relations and HR personnel
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Health and Safety Personnel
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Corporate Security Teams.
EXAMPLE MODULES
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What constitutes a crisis?
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Communication in crisis
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Role of leadership
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Reputational management
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Understanding the issues
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Identifying risks and threats
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Social Media – a new world (dis)order
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What to do in a crisis
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Case Studies
DURATION
5 Days
LOCATIONS:
Houston